Dullness vs excitement

Do you have, within your friends and family, people who are complete pessimists? Those who go around with long faces and in every conversation tell you how things are very bad and how it's getting worse. Are any of them equity investors? I can bet the number is zero. Pessimists and status quoists are simply not found among the ranks of equity investors.

Investors, particularly those diving into equity-based funds, often exhibit a 'quest for novelty'. Paired with this is an inherent optimism, a forward-looking hope that largely defines their investment approach. For some, this bright outlook can blur the lines with risky gambles, demanding a delicate balance. Yet, this penchant for newness and hope can mislead many into believing that spotting new investments trumps the significance of managing and understanding them.

A common saying in business analysis is "execution is everything". Essentially, the brightest ideas are mere sparks without proper implementation. This principle isn't exclusive to tech startups; it's universal. Examine any era and you'll find businesses in identical sectors where some soar and others falter. The mutual fund world offers a clear view: while a select few companies thrive, many barely tread water, and others exit the scene. This trend is evident across industries - airlines, automobiles, online commerce, and beyond. A simple stroll in your neighbourhood will reveal similar patterns among local businesses. The crux of business success lies less in the 'what' and more in the 'how'. The same rings true for investing.

The 'How' is the key

All of us feel that the more important thing is what we are doing, and not how we are going to do it. In my experience, the reality is the opposite. Actually, there are no great secrets. The cornerstones of successful investing - diversification, asset allocation, cost averaging, and a focus on fundamentals - are accessible to all. Furthermore, learning about them comes at a minimal or even no cost. The finest investment insights ever are now just a tap away on the device in your pocket.

However, just like everything else, it's the execution that matters. Some investors effortlessly grasp these concepts, taking them in stride and finding success, while others falter. The crux of the issue, though, is a little more complex. Investing shouldn't consume every moment of your life. Diving deep into the intricate details and practical application of top-tier ideas isn't feasible for everyone. In the realm of business, you might delegate tasks, but can the same be said for investing? Can you find someone to take care of the tedious research work for you?

Well, here we are. As it turns out, you can actually do that. You can get Value Research to do all the hard work for you! That's precisely where Value Research Premium comes in. It's the simplest way to manage the entire process: the Why, the What, and, of course, the How.

Here's what the steps are:

• Articulate your financial goals on Value Research Premium clearly.
  
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• Premium enables monitoring of your investments to ensure they remain suited to your goals, and proactively suggests changes that might be needed.

If this is done, nothing will come in the way of meeting your financial goals. So, let us explain to you the features present in Value Research Premium.

Portfolio Analysis

Most new members already have investments, some for long periods of time. For them, a big worry is determining if their current investments align with their objectives. Answering this question can be challenging due to the numerous factors involved, such as the goals and the tax implications of altering existing investments. With our Premium service, you can receive an assessment and a recommended action plan crafted by our team of experts to ensure your investments are on the right track.

Portfolio Planner

These are custom portfolios that are suggested to you as part of your Premium membership. The algorithm that we have evolved takes into account your goals, your income, your saving capacity and a number of other factors.

Analysts' Choice

Often, investors want to choose their own funds for some particular investment purpose. Even with the help of our star rating system, it's a lot of work to zoom in on the right set of funds. However, that won't be a problem for you because, as a Premium member, you will have access to Analysts' Choice. Instead of the official categories of funds, we have created eight investor-oriented categories that precisely match your financial goals. In each of these, my team of analysts and I have carefully selected a handful of funds that will serve you with the best outcomes.

A lot more

Naturally, the features above are just the tip of the iceberg, so to speak. Our platform offers a comprehensive suite of tools designed to assist you in monitoring your investments, returns, diversification, taxes, and all other essential aspects necessary to attain your financial objectives. Take a look at Value Research Premium for the full details.